Rest In Peace, Facebook News Feed for Digital Marketer

Few years ago, Facebook announced that the Publishers’ Facebook New feed will fade away:

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Mark Zuckerberg mentioned in a recent Facebook post: “Rrecently we’ve gotten feedback from our community that public content — posts from businesses, brands and media — is crowding out the personal moments (from friends and family) that lead us to connect more with each other.”

He also explained, “video and other public content have exploded on Facebook since there’s more public content than posts from your friends and family, the balance of what’s in News Feed has shifted away from the most important thing Facebook can do — help us connect with each other.”

Mark also declared psychological issues regarding the news feed: “We feel a responsibility to make sure our services aren’t just fun to use, but also good for people’s well-being … the research shows that when we use social media to connect with people we care about, it can be good for our well-being. We can feel more connected and less lonely, and that correlates with long term measures of happiness and health. On the other hand, passively reading articles or watching videos — even if they’re entertaining or informative — may not be as good.”

Zuckerberg even described few of upcoming changes to the Facebook news feed “the news feed algorithm to surface relevant content that facilitates meaningful social interactions among your friends and family.”

This changes will effect on the ranking algorithm in your news feed. Till now, that algorithm ranked content based on user engagement metrics like time-on-site, “likes”, click-through-rates, etc. Going forward, posts originating from friends will receive an algorithmic boost, whereas posts from brands and publishers will be demoted.

The changes do not appear to directly impact Facebook Ads, but will likely have an indirect impact as less organic post reach will likely increase demand for Facebook advertising, which will raise advertising prices.

As for the future of the Facebook news feed, Zuckerberg states users will see “less public content like posts from businesses, brands, and media” and that he expects “the time people spend on Facebook … will go down. But I also expect the time you do spend on Facebook will be more valuable.”

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Services provided by Virtual Assistant – Virtual Assistant Blog

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“Virtual Assistant”! When you hear about this term, the very first thing that surrounding in your mind is that, a man receives the phone calls on behalf of a company and transferring the calls or fixing some appointments for their clients. But, only taking a call, schedule appointments are not only things about Virtual Assistant. A Virtual Assistant Service Company takes care of a lot more.

Let’s discuss about the Virtual Assistance Services:

VIRTUAL ASSISTANT:-
A virtual assistant is a self-employed assistant who works from home or their own office for various clients. When most people hear “virtual assistant,” they assume it’s a secretary who works from home but not Virtual Assistant work from home, there are many Virtual Assistant Companies. Instead of hiring a Personal Assistant (PA), you can hire a Virtual Assistant (VA). They are very reliable, dedicated and multitasker. You can use them for your business, personal, admin related tasks.

ONLINE RESEARCH
DATA ENTRY
TRANSCRIPTION
VIDEO CREATION, EDITING, UPLOADING
BOOK-KEEPING
PRODUCT UPLOADING
MANAGING WEBINARS AND PODCASTS
TEMPLATE CREATION
E-BOOK EDITING, FORMATTING, SUBMISSION

ADMINISTRATIVE ASSISTANT:-
What is Administrative Assistant? Jessica Bennett, Executive Assistant to Shawn Boyer (the CEO of Snagajob) says this about her job: “I assist the CEO in managing his daily activities, from monitoring his calendar to performing administrative duties, as well as working to manage basic office needs, working with the marketing department to plan conferences and seminars and assisting Snaggers with whatever they may need.”

Responsibilities of an Administrative Assistant:-

CALENDAR MANAGEMENT
SCHEDULE AND ORGANIZE APPOINTMENT
ANSWER AND DIRECT PHONE CALLS
EMAIL MANAGEMENT
CHOOSE TRAVEL LOCATION
BOOK TRAVEL TICKET

Ultimately, a successful Administrative Assistant should ensure the efficient and smooth day-to-day operation of their clients.

BUSINESS ASSISTANT:-
A Business Assistant is taking care all of the business related tasks and help clients to grow their business. They will reduce workload from your shoulder and maintain an individual task with dedication. So that, clients can use your their brain for business development.
Responsibilities of a Business Assistant:-

PROVIDING CUSTOMER SUPPORT SERVICES
MANAGE ACCOUNTS PAYABLE AND RECEIVABLE
EMAIL MANAGEMENT
PROVIDE BASIC HR DUTIES
SET UP TO-DO LIST FOR YOU
SETUP MEETINGS ON YOUR BEHALF
ACT AS A PROJECT MANAGER

MARKETING ASSISTANTS:-
A Virtual Assistant Service company also provides Marketing Assistant Services. Marketing in the sense Online or digital marketing. We all know about this term very well. To build up any business in online, we need to do Online marketing. There are several Digital Marketing strategies are available – Search Engine Optimization (SEO), Social media optimization (SMO), Blog Writing, etc.

Responsibilities of a Marketing Assistant:-

ON-PAGE AND OFF- PAGE SEO FOR YOUR WEBSITE
CREATE AND MANAGE SOCIAL MEDIA PAGES
WRITE BLOGS RELATED TO YOUR SERVICES
PROMOTE YOUR BLOG OR WEBSITE
CREATE AND RUN GOOGLE ADWORDS
CREATE AND RUN YOUR EMAIL CAMPAIGN

Increase your business and website value on all search engines is the main motto of a Marketing Assistant. They give their full effort to develop your website rank.

WEB SERVICES:-

At initial period, a Virtual Assistant Company only provides above services like admin support, business assistant, marketing assistant, etc. As our generation growing up, VA organization also grow up their services standard. Web Services is one of the most important services which is providing by some Virtual Assistant companies. A web service is a collection of open protocols and standards used for exchanging data between applications or systems. There are some important Web Services which are provided by a VA Organization.

WEBSITE DEVELOPMENT
WEBSITE DESIGN
GRAPHIC DESIGN
WEB HOSTING SERVICES
SOFTWARE DEVELOPMENT
ANDROID AND iOS APPLICATION DEVELOPMENT

Do you want open a small business? Do you need an expert who will decrease your workload? Do you want to create a world class e-commerce website? Are you looking for an android application for your services? – Just choose a Virtual Assistant Company, explain your requirement to them and they will do the rest.

JAYANTA GUHA
INFO@WERVAS.COM
WERVAS.COM